I'm a Photo Art Director and Content Production Lead with 10 years at Mailchimp's award-winning in-house creative agency Wink Creative (AdAge In-House Agency of the Year, 2023).
In my hybrid role as Photo Lead, I managed photo production end-to-end and contributed production expertise to video for 20-25 campaigns annually: creative direction, photographer selection and partnerships, production planning, budget management ($18K-$150K for photo/video components), shoot execution, post-production oversight, and vendor coordination. I led a 2-person photo team for 6+ years and co-built production systems including the Fictitious Brands initiative (22 brand identities) and Giphy library.
My background spans both creative leadership and hands-on production—I've been a photographer, video editor, podcast editor, and photo art director. This dual expertise allows me to both direct compelling visual concepts AND manage the production logistics to execute them. Whether leading a $180K shoot in LA during COVID-19, directing photography remotely via Zoom, or building scalable production frameworks, I bring creative vision, production excellence, and calm leadership to complex projects.
I work best in creative environments that value collaboration, strategic thinking, and high-craft execution. I'm known for managing photographer relationships, synthesizing stakeholder feedback, and building production systems that enable great work to happen efficiently.
Currently based in Atlanta and exploring opportunities in photo art direction, content production, and creative leadership.
